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case studies

From Overwhelmed to Confident &Clear.

Read the latest case studies from clients who are living their best business lives on their own terms.

INDUSTRY: EVENT PLANNING & DESIGN

Meet Jayne Heir Weddings

HOW SHE STARTED

Jamesa came to me in a transitional period where she was trying to understand how to grow her business and build the right relationships to level up.

THE CHALLENGE

WHERE SHE IS NOW

She was struggling to understand how to attract her ideal clients and how to create educational content to help early career planners.

Since working together, she’s been able to scale her business, build a team, and attract her ideal clients. She also understands how to create educational content that is engaging and attracts her ideal client, which led to her creating an additional $45,000!

THE RESULTS SHE EXPERIENCED

In Her Own Words

“I feel more confident in my pricing structure and my services. I’ve built strong vendor relationships in my industry that have helped me to be more resourceful for my client. I’ve been able to build relationships with publications to share and feature my events. Natarsha is skilled in uplifting and encouraging her clients to assist them in their entrepreneurial journey. She is very resourceful and knowledgeable about how to properly scale your business and remain sustainable.”

INDUSTRY: QUILTING EDUCATION COMPANY

Meet String & Story CEO

HOW SHE STARTED

She came to me because she had experienced success, but had stumbled into a lot of it and needed to gain perspective, clarity, and focus.

THE CHALLENGE

WHERE SHE IS NOW

As her business grew, she needed to get more focused on her ideal customer avatar, especially when it came to serving more students, international expansion, and racially-diverse audiences. Before coming to me, she had done self-guided work, but still felt vague and unfocused.

We overhauled the language and descriptions in and around her business to be more equipped to attract the ideal customers she wanted to attract, and she started seeing results almost immediately! She serves more students now and built a strong foundation to grow on.

THE RESULTS SHE EXPERIENCED

In Her Own Words

“I had increased confidence in my ability to serve a more diverse audience, increased awareness of the value I bring to clients, and increased awareness about how intentional language and planning can make a big difference in my business!”

INDUSTRY: PHOTOGRAPHY, EDUCATION, SPEAKING

Meet Terri Baskin Photography

HOW SHE STARTED

She came to me stuck to her business and how to scale her business with higher-end wedding clientele who want the look, feel, and experience of a luxury wedding.

THE CHALLENGE

WHERE SHE IS NOW

She didn’t know how to define her services, attract higher end clients with her offer, or create a roadmap to implement it all. She kept trying different strategies based on what she thought would work, a very common misstep.  

She was able to get clearly defined offer with services and a strategy for nurturing her email list, and once she got clarity on her next step, she was able to confidently generate $12K in sales within two months.

THE RESULTS SHE EXPERIENCED

In Her Own Words

"I feel more confident in my ability to create services that my audience needs. I don't feel like a salesperson because I have a strategy in place to support the growth of my business."

INDUSTRY: APPAREL / E-COMMERCE

Meet Sommar of Jesus Be Knowin’

HOW SHE STARTED

She came to me because her business was a bit chaotic with no real plan of action to move forward with ease.

THE CHALLENGE

WHERE SHE IS NOW

Every month she’d change her launch plan and try to figure out what to do. She decided her business plan based on what was happening now and that’s how she added new merch to the site versus planning in advance to be ahead of the curve.

Since working together, Sommar has been able to get her systems set up, move all her big ideas out of her head and get them queued up for execution, and she gained so much confidence in herself and her business. Her business is running much more efficiently and she knows they’re going to sell so much more.

INDUSTRY: APPAREL / E-COMMERCE

Meet Sommar of Jesus Be Knowin’

INDUSTRY: HOSPITALITY / SPA & WELLNESS

Meet Arnetta of Spa on the Hill

HOW SHE STARTED

After 15 years in her business, she came to me feeling very lost in her business. 

THE CHALLENGE

WHERE SHE IS NOW

She didn’t believe in what she brought to the table, she had all these incredible ideas but she’d never launch when it came time. She was full of doubt because she lacked support and actionable steps to bring them to fruition.

She gained so much more confidence in what she brings to the table. She did FOUR TIMES what she usually does in sales on Black Friday weekend and made over $12k, and this was my first quarter working with Natarsha.

INDUSTRY: HOSPITALITY / PRIVATE CHEF

Meet Chef S. Renee of Kindle Cuisine

HOW SHE STARTED

She initially came to me because her business was all over the place with no real strategy in place. All she knew was that she wanted to cook and that was about it. 

THE CHALLENGE

WHERE SHE IS NOW

She wasn’t thinking about anything on the back end of her business with finance, her team, prepping, feedback and follow-up. She became exhausted, drained, and overwhelmed from her lack of processes and strategies. She went through a lot of sleepless nights and early mornings before we started.

She put systems in place, no longer doing things that don't serve the season of business she is in, and learned the power of saying “no.” Getting her business structures and systems set up, allowed her to increase her sales by 40%!

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